Unify Earth isn’t Just a Clever Name, It’s Their Mission
Unify Earth has recently collaborated with the World Sports Alliance, partner of the U.N. focused on social, economic mobility, to bring their UEX coins to the mainstream. Unify Earth is a value-forward organization based in Nassau, in the Bahamas that encourages global adoption of blockchain technology with a cross-functional digital wallet designed to resolve social, economic and environmental discrepancies in underdeveloped regions around the world. Their mission is to make the lives of millions easier by implementing a decentralized network so citizens could better navigate the harsh realities of failing financial infrastructures. President and CEO, Bo Rinaldi, who has been regarded as the “Jerry Maguire of Silicon Valley” will officially launch Unify Earth in April 2018. Rinaldi told the Scope Weekly that his team has:
Created an improved blockchain to help all humanity achieve the United Nation’s 17 Sustainable Development Goals (SDGs).
How Will Unify Earth Solve such Daunting Issues?
In an exclusive phone interview with The Scope Weekly, the company’s communication director, Arnold Strong, explained what they’re up against. Arnold is a retired Army officer that has experienced the hardships of humanity firsthand during his service and turned to blockchain for solutions. After reviewing the whitepaper of Bitcoin, it became clear to him that it was not living up to its original expectations. Strong said that this had created an “integrity challenged industry” where values are not aligned with the greater good of our species. He brought up the newly established “dirty coin” as an example of how sidetracked we’ve become in responsibly managing the technology.
It’s a Virtual Handshake that Builds Trust in a Trustless Environment.
Strong told us that he believes Africa “is the biggest adopter of blockchain and cryptocurrencies due to its growing push to stabilize the economy and overall monetary system.” He explained that in places such as Puerto Rico, millions of residents are denied assistance because they can’t verify ownership of their property. This is a reflection of the poor governmental structure that Strong believes can be resolved with the UEX wallet.
With the ability to validate transactions in 1 second or less, the blockchain makes financial activity transparent and counterfeit-proof. This process can greatly improve access to “behavioral information recognition, identification residency, birth certificates, administration financial investment, supply chain,” and more. Unify Earth has set up its HQ in the Bahamas and will be speaking at a U.N. conference in May to gain further support and keep the momentum going.
Is Unify Earth the First to Adopt Blockchain for Social Good?
Some organizations have formed on the premise of utilizing blockchain technology for similar ideals. The Blockchain for Social Impact (BSIC) is an initiative of ConsenSys designed to attack the environmental and social issues identified by the U.N.’s sustainable development goals. Also, the Institute of International Humanitarian Affairs (IIHA) initiated Blockchain for Humanity to discover how blockchain could improve humanitarian policies. However, Unify Earth has a much larger scope with a vision that supersedes the missions of most organizations.
There May be Hope After All…
I don’t mean to sound cynical, but it has been disappointing to see so many capable minds drag their feet on utilizing the blockchain for reasons other than commercial gain. As I’ve said on multiple occasions, blockchain technology isn’t going anywhere, and its true potential has yet to be realized. Unify Earth’s biggest obstacle is recruiting the right team members that can bring this vision to life. I see Unify Earth as an organization that values blockchain’s potential and is channeling it in a way that can reap immediate solutions for problems that should’ve been solved decades ago.
Full disclosure: Please note that The Scope Weekly received a small donation to support our journalism-internship program. All thoughts and opinion are our own.
Disclaimer: Cryptocurrencies are a highly speculative risk and this article is not a recommendation or endorsement by The Scope Weekly or the writer to buy, sell or trade in any digital currency. As every person’s financial situation and risk appetite is unique, advice should be sought from a qualified professional before making any financial decisions. The writer has no position in any cryptocurrency as of the date of this writing.
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